Marketing Insights Manager

Remote

Are you passionate about uncovering market trends, understanding customer behaviour, and turning data into commercial opportunities?

We're looking for a Marketing Insights Manager to join our growing marketing team and play a pivotal role in shaping business strategy through market, competitor, and consumer intelligence. This is an exciting opportunity for an experienced insights professional to influence decision making at a senior level and drive innovation across a leading UK insurance business.

The Role

As Marketing Insights Manager, you'll be responsible for delivering actionable insights that support strategic growth, product development, and marketing effectiveness. Working closely with commercial, product, digital, and marketing teams, you'll provide a clear view of market opportunities, emerging trends, customer needs, and competitive activity.

You'll transform complex data into compelling stories and recommendations that help the business stay ahead in a rapidly evolving marketplace.

What You'll Be Doing

Leading quantitative and qualitative research projects to identify emerging market trends and changing customer behaviours
Monitoring competitor activity, pricing strategies, propositions, marketing campaigns, and digital performance
Analysing market developments to identify opportunities for growth, innovation, and customer engagement
Combining internal performance data with external market intelligence to deliver a comprehensive view of business performance
Producing high impact insight reports and presentations for senior stakeholders
Supporting product development, proposition enhancement, and marketing strategy through evidence based recommendations
Working collaboratively with cross functional teams across Marketing, Commercial, Product, Digital, and Data functions

What We're Looking For

Experience in marketing insights, market research, or customer intelligence
Strong knowledge of the UK insurance or wider financial services market is advantageous
Understanding of FCA regulations, Consumer Duty, distribution channels, and aggregator landscapes
Proven experience using market research and insight tools such as Mintel, YouGov, GlobalData, or similar
Strong analytical skills with the ability to interpret complex datasets and identify commercial opportunities
Advanced Excel and PowerPoint skills, with experience using Power BI and Google Analytics or Adobe Analytics
Exceptional communication and stakeholder management skills
Ability to influence senior leaders through data driven storytelling and recommendations